Proposition: “Share the pleasure of holding real photographs in your hands”
Snapp is designed to allow you to easily buy prints of your mobile photos on a regular basis for a low price. Reviving the beauty of having a physical print of your picture.
[Guerilla Advertising: Replacing Artwork in Galleries with a Shoddy iPad Showing the Same Image]
Raise awareness of Blinkbox’s online streaming service.
The campaign would reach cinema goers too, through rebranded drinks cups and movie trailers that are in fact adverts for Blinkbox.
My spoof poster design for the hotly anticipated iPhone 5. Created almost a year before the launch.
I started off by trying to create something serious but decided that I would take a more tongue in cheek approach. To be fair I like what I did with the 5. Just a bit of harmless fun. However since the release of the phone, this poster seems slightly more accurate than I first planned.
About a year after I first posted this online it turns out that a combination of Google image search and a lack of proper translation has lead to this rather amusing situation in China…
The Product: Q - a premium mixer with flavour combinations designed to compliment particular spirits - the missing ingredient to the perfect cocktail.
[Augmented Reality app]
The Augemented Reality app works when a smartphone or tablet is pointed at the bottle label. The app recognises the Q brand logo and animates the bottle to peel away the label and reveal cocktail recipes that require the use of Q mixer.
[Q Branded Glass and Cocktail Shaker]
The Brand has a premium feel that can be transferred across multiple platforms and branded products without looking overbearing or feeling intrusive.
[Limited Edition Bottles]
The limited edition range is designed to mix with specific spirits.
My partner and I started working on our own project titled ‘Edge Zine’. The idea was simple: Create a central brand that acts as a platform for creative students to showcase their work. Students are able to submit any work that they are proud of and have it showcased with Edge Zine. The primary platform is currently the online blog where all submissions are uploaded.
We also operate a social media presence on Facebook and Twitter that allows us to display links to the blog, calls for more submissions, and act as a general platform for conversation with consumers.
We then went on to create a published version, using a handful of submissions. We designed the magazine layout ourselves and were fortunate enough to get 500 copies printed that were well received around the university.
For part of my degree I studied a module on social media. I looked at various platforms, the way users are engaging with content, uses within a b2b and b2c environment, and much more. Part of the assessment involved writing short blog entries on predetermined topics.
In April 2012 I took on the social media management of my university’s student bar ‘The Stannary’.
This is a spoof ad that I created for Costa Cruises. A humorous positive spin on what was (and still is) a disaster for them.
I created this poster for the 2011 film Drive. It instantly became one of my favourite films, it is a beautifully shot piece. The Art Direction of the whole film is source of inspiration for me.
I chose give this poster a similar feel to film itself. I wanted the poster to look as if it could be used as an official print to promote the film in a cinema or elsewhere.
More of my film posters can be found here.